With the open-door policy to international tourism, Vietnam’s tourism is spreading positive recovery energy. The Google Destination Insights travel trend tracker shows a sharp increase in searches for Vietnam’s tourism, according to the Tourism Information Center of the Vietnam National Administration of Tourism.
Accordingly, from March 1, 2022 to August 24, 2022, the top 10 most searched countries for tourism in Vietnam are the US, Singapore, India, Australia, Japan, Thailand, and Germany, France, UK, Malaysia, respectively.

The top 10 most searched countries for tourism in Vietnam. Source: Google Destination Insights
According to the report of the APEC Policy Support Committee (PSU), Vietnam is the only country in the 21 APEC economies that does not impose any restrictions on travel, does not require a certificate of Covid-19 vaccination, does not require Covid-19 test, no isolation, no medical declaration required.
According to data from Google, the number of international searches for tourist accommodation establishments in Vietnam in August 2022 has increased by nearly 7 times compared to the beginning of March 2022. Meanwhile, the number of international aviation searches to Vietnam has increased more than 3 times.

International search volume for tourist accommodation establishments in Vietnam from March 1, 2022 to August 24, 2022. Source: Google Destination Insights

International search volume for aviation to Vietnam from March 1, 2022 to August 24, 2022. Source: Google Destination Insights
The most sought-after destinations by the international community are all famous tourist centers of Vietnam, including Ho Chi Minh City, Hanoi, Da Nang, Phu Quoc, Hoi An, Nha Trang, Da Lat, Phan Thiet, Hue, Vung Tau.
According to the General Statistics Office, in the first eight months of the year, Vietnam welcomed over 1.4 million international visitors, of which there were 486,400 arrivals in August 2022, up 38% over the previous month. Statistics show that international tourist markets are gradually recovering, but the pace is not uniform.
On the other hand, the number of Vietnamese people searching for foreign travel information is also increasing after a long time of being suppressed due to the epidemic. The number of people searching for foreign travel was recorded to triple in the period from March to August 2022.

The search demand for foreign tourism of Vietnamese people from March 1, 2022 to August 24, 2022. Source: Google Destination Insights
In particular, the markets most sought by Vietnamese tourists include Singapore, Thailand, Cambodia, the US, Australia, Malaysia, Indonesia, France, the United Arab Emirates, South Africa, Japan, etc. Close destinations in Southeast Asia are a priority trend of Vietnamese tourists after the pandemic.

The markets most searched by Vietnamese for travel information. Source: Google Destination Insights
Earlier, the Center for Tourism Information also published data showing the strong growth of domestic tourism and said that the domestic tourism market has completely recovered. Accordingly, the total number of domestic tourists in the first eight months of 2022 reached about 79.8 million, up 33.6% over the same period in 2019, when there was no Covid-19 epidemic.
@ Saigon Tiep Thi
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