Vietnam Insider – Australian airline Qantas announced on Wednesday (June 11) that it will shut down Jetstar Asia, its Singapore-based low-cost subsidiary, by July 31. The decision comes amid rising supplier costs, increased airport charges, and intensifying competition in the Southeast Asian budget airline market.
The closure will unlock AU$500 million (US$326.4 million) in capital, which Qantas plans to reinvest into its ambitious fleet renewal program.
Qantas confirmed that the 13 Airbus A320 aircraft currently operated by Jetstar Asia will be gradually redeployed to Australia and New Zealand.
According to CNN, Jetstar Asia has been heavily impacted by soaring supplier costs, higher airport fees, and escalating competition in the region, making it difficult for the carrier to achieve profit margins comparable to Qantas’ core markets.
Group CEO Vanessa Hudson noted that some supplier costs had surged by as much as 200%, significantly altering the airline’s cost structure. “We are currently undertaking the most ambitious fleet renewal in our history, with nearly 200 firm aircraft orders and hundreds of millions of dollars being invested in our existing fleet,” Hudson said.
Jetstar Asia has faced mounting pressure from major low-cost carriers in the region, such as AirAsia (Capital A) and Scoot (a subsidiary of Singapore Airlines).
Launched over two decades ago, Jetstar Asia was established to tap into the rapidly growing demand for low-cost air travel across Asia. However, the airline is now expected to report an underlying EBIT (earnings before interest and taxes) loss of AU$35 million for the current fiscal year.
Jetstar Asia will cease operations on July 31, with flights continuing as scheduled over the next seven weeks as the airline winds down its services.
Vietnam may see billions in foreign capital and a flurry of high-profile listings if upgraded to emerging market status, Dragon Capital says.
In a recent report, Dragon Capital highlighted that Vietnam’s stock market could be upgraded by FTSE Russell as early as September 2025, with the change potentially taking effect in March 2026. The upgrade would not only unlock billions of dollars in foreign capital inflows but also pave the way for a surge in initial public offerings (IPOs) — an often-overlooked benefit of achieving emerging market status.
Regulatory Reforms Pave the Way
Dragon Capital pointed to strong signals of progress driven by Vietnam’s regulatory reforms. A key breakthrough is the elimination of the pre-funding requirement for foreign institutional investors, addressing a long-standing bottleneck.
Additionally, the KRX trading platform, launched in May 2024, aims to enhance trading speed and settlement reliability. The State Securities Commission (SSC) has also worked closely with brokerages to standardize market operations, implement a new definition of investor identification, and introduce digital documentation protocols, custodial member roles, and fractional share management.
Other ongoing initiatives include: Electronic communication platforms between brokerages and custodian banks; A consolidated account framework to simplify foreign investor transactions; Enhanced trade allocation procedures; And a central counterparty clearing (CCP) system expected by 2026.
IPO Boom on the Horizon
Beyond the influx of foreign funds, Dragon Capital emphasized a key benefit of market reclassification: a significant boost to IPO activity. When markets are upgraded to emerging status, they typically see a surge in listings as both governments and private companies look to capitalize on greater investor appetite and stronger valuations.
“An upgrade often leads to higher valuations and stronger demand, prompting company owners to view it as an ideal time to go public,” Dragon Capital noted.
In Vietnam’s case, the upgrade could encourage local unicorns and major state-owned enterprises (SOEs) to launch IPOs, capitalizing on demand from foreign investors previously restricted from frontier markets.
The government’s privatization agenda could also gain momentum, with stakes in SOEs sold via public markets. Meanwhile, large private-sector players—particularly in tech and retail—may consider IPOs to fund expansion, reassured by the increased capacity of the upgraded market to absorb large deals.
Enhanced Global Visibility and Capital Access
Being classified as an emerging market also brings greater credibility and visibility. Companies listed in such markets automatically draw attention from global institutional investors and emerging market funds, many of which are restricted from investing in frontier markets.
This shift could attract international investment banks to underwrite deals in Vietnam, elevating the quality and scale of IPOs. Vietnam has seen relatively few major IPOs in recent years, but that may change soon.
“Several blockbuster IPOs have been on hold, awaiting improved conditions,” Dragon Capital noted. “An upgrade could unlock these opportunities.”
Recent activity already hints at renewed momentum: Vinpearl listed in May, while TCBS and F88 are preparing to go public. Further ahead, IPOs could emerge from big names like THACO AUTO, Bach Hoa Xanh, Golden Gate, Highlands Coffee, VPS, Viettel IDC, Misa, VNPay, and Long Chau.
According to Dragon Capital, Vietnam could see up to $47 billion in IPO activity over the next three years.
Market Depth and Policy Support
A deeper and more diverse market — with more large-cap listings in key sectors — would help maintain or increase Vietnam’s weight in emerging market indices. To support this, policymakers may actively promote IPOs from major state banks, telecoms, and corporate subsidiaries.
Vietnam has set an ambitious target to raise its market capitalization to 100% of GDP by 2025. Dragon Capital believes that achieving this will require both market appreciation and a wave of new listings — and that an upgrade could serve as the catalyst.
“While a market upgrade doesn’t guarantee a wave of IPOs, it creates the right conditions — higher demand, better valuations, and greater investor confidence,” the report concluded.
“We should expect regulators to leverage this opportunity to accelerate Vietnam’s listing pipeline.”
Vietnam Insider — An 18-year-old man on a motorbike brazenly snatched a tourist’s handbag through the open window of a moving car along the popular coastal road in Da Nang, according to local authorities.
The suspect, Lê Ngọc Sử, a resident of Hue, was arrested on June 11 by Da Nang police for investigation into multiple street thefts.
At around 12:15 a.m. on June 5, Sử reportedly drove his motorbike up close to a car traveling along Võ Nguyên Giáp Street in Sơn Trà District. Spotting an open window, he reached into the vehicle and grabbed a handbag belonging to a 25-year-old female tourist from Hanoi. The bag contained a pair of Apple AirPods and VND 2 million (approx. USD 80).
After speeding away into the night, Sử struck again less than an hour later. This time, he snatched a smartphone from a 17-year-old girl from Quảng Nam who was standing on the sidewalk along the same street.
Both robberies occurred in the early hours of the morning, in relatively deserted areas, making it difficult for authorities to quickly identify the suspect. Witnesses could only describe him as a young man wearing a white T-shirt, riding a Yamaha Exciter motorbike.
Police spent several days reviewing surveillance footage from multiple streets before finally identifying and apprehending Sử on June 10.
During questioning, he confessed to both thefts. Authorities also revealed that he had previously been sent to a juvenile reform school for a similar offense.
As Da Nang continues to welcome tourists from across Vietnam and abroad, the incidents serve as a reminder to remain vigilant, especially during late-night hours.
Vietnam Insider — A tropical depression in the East Sea has intensified into Storm Wutip, expected to bring prolonged heavy rainfall to central and south-central regions of Vietnam over the coming days, though it is not forecast to make landfall.
As of Wednesday morning, Wutip was located east of the Hoang Sa (Paracel) Islands, with sustained winds of 74 km/h, moving northwest at 5–10 km/h, according to Vietnam’s National Center for Hydro-Meteorological Forecasting. The storm is expected to strengthen through Friday, with winds reaching up to 102 km/h as it passes south of Hainan Island, China, before gradually weakening over the weekend.
Despite remaining offshore, Wutip will bring significant rainfall to Vietnam: Wednesday: South-central provinces may receive 30–80 mm of rain, with localized areas exceeding 150 mm. Wednesday night to Friday: From Quang Binh to Quang Ngai, rainfall is expected to reach 100–300 mm, with isolated totals of over 450 mm. Northern Central Highlands could receive 70–150 mm, with some areas experiencing more than 200 mm within six hours.
Strong winds and rough seas are forecast in offshore areas, especially near the Hoang Sa archipelago, the Gulf of Tonkin, and coastal provinces from Quang Tri to Quang Ngai, with gusts reaching 102 km/h and waves up to 5 metershigh.
Vietnamese authorities have issued an urgent directive to coastal and mountainous provinces, warning of possible flash floods and landslides. Local governments have been instructed to strengthen early warning systems, inspect high-risk areas, and prepare emergency response teams.
This is Vietnam’s second tropical depression in 2025, following one in February that did not become a storm. In 2024, the country experienced 10 storms, with five directly affecting the mainland. Meteorologists expect up to five storms or depressions to form in the East Sea by August 2025, with two potentially impacting Vietnam.
Foreign residents and travelers in Vietnam are advised to stay informed through official weather updates, follow local advisories, and avoid non-essential travel in affected regions.
Vietnam Insider – Japfa, a leading livestock conglomerate headquartered in Indonesia, has reinforced its position in Vietnam’s agricultural sector with remarkable performance in 2024. The company generated VND 22.63 trillion (USD 876.1 million) in revenue—accounting for nearly one-fifth of its global results—and sold over 125,100 tons of pork, according to Japfa’s latest annual report and AgroMonitor data released in June 2025.
This performance marks a 7.5% year-on-year increase from USD 814.8 million in 2023. Japfa Vietnam also reported a major turnaround, swinging from an operating loss of USD 26.5 million in 2023 to a healthy operating profit of USD 82.9 million in 2024. The group’s global revenue stood at USD 4.62 billion, with an operating profit of USD 410 million.
With a current breeding stock of 69,000 sows, Japfa ranks as the third-largest foreign livestock company in Vietnam, behind C.P. Vietnam (Thailand) with 350,000 sows and CJ (South Korea) with 137,000 sows.
Strategic Investment and Growth in Vietnam
Japfa celebrates 29 years of operations in Vietnam in 2025, having invested over USD 250 million into its Vietnamese operations. The company’s footprint includes 7 feed mills for poultry and swine, 1 aquaculture feed plant, 60 breeding and hatching farms, and over 1,500 owned or contract-fattening farms across the country. Japfa currently employs approximately 6,000 people in Vietnam.
In May 2023, Japfa inaugurated a new feed mill and poultry slaughterhouse in Binh Phuoc Province as part of its continued investment. The feed mill’s first phase has a capacity of 240,000 tons/year, with plans to double to 480,000 tons/year in phase two. The adjacent poultry slaughterhouse spans nearly 15 hectares and can process up to 60,000 birds per day, with an investment of over VND 400 billion.
Operational Excellence and Environmental Responsibility
In line with its environmental commitment, Japfa Vietnam conducted a comprehensive review in 2023 and decided to shut down 9 farms located too close to residential areas or facing unresolvable environmental compliance issues.
The company’s improvement in profitability has been attributed to a combination of higher pork prices due to reduced supply caused by African Swine Fever (ASF), and lower feed material costs, which typically account for up to 70% of livestock production expenses. Japfa also cited cost optimization initiatives, improved farm operations, and stricter control mechanisms as key contributors to its performance boost.
Positive Industry Outlook
Commenting on Japfa’s continued success in Vietnam, Sophie Dao, Lawyer and Senior Partner at GBS – Global Business Services LLC, remarked: “Japfa’s strong financial performance and long-term investment in Vietnam’s livestock sector are testaments to the country’s appeal as a strategic market for global agribusiness. Their commitment to innovation, sustainability, and operational excellence not only benefits consumers but also contributes positively to Vietnam’s agricultural modernization.”
As Vietnam continues to evolve as a hub for agri-food production in Southeast Asia, Japfa’s achievements highlight the growing importance of sustainable, large-scale farming operations and the crucial role foreign investors play in the sector’s transformation.
Major American corporations including Apple, Intel, and Nike are pressing the U.S. government to lower tariffs on Vietnamese imports, emphasizing Vietnam’s critical role in their global supply chain diversification strategies.
In a letter addressed to both U.S. and Vietnamese officials, obtained by the Financial Times, the American Chamber of Commerce in Hanoi warned that high tariffs could undermine U.S. strategic interests in Southeast Asia. The letter follows the Trump administration’s imposition of a 46% tariff rate on Vietnamese goods in April — one of the highest after China — although the measure has been temporarily suspended pending ongoing trade negotiations.
“Vietnam has emerged as a key partner for the U.S. in supply chain diversification,” the Chamber stated. “We urge the U.S. government to view this trade deficit as a sign of success in President Trump’s first-term efforts to diversify supply chains within the Indo-Pacific region.”
The Chamber further cautioned that tariffs remain a “critical issue” for American businesses operating in Vietnam, noting that higher duties would adversely impact companies, consumers, and the broader bilateral trade relationship.
Vietnam’s importance in global supply chains continues to grow. The country now produces nearly half of Nike’s global footwear output, prompting the company to consider price increases due to tariff risks. Meanwhile, Apple is expected to manufacture two-thirds of its AirPods in Vietnam by the end of this year.
These lobbying efforts are intensifying as countries seek to finalize agreements with Washington before the 90-day tariff suspension window closes on July 9. The third round of U.S.-Vietnam negotiations is scheduled for mid-June.
On June 4, a ministerial-level negotiation took place in Paris between Vietnam’s Minister of Industry and Trade Nguyen Hong Dien, head of the government negotiation team, and Jamieson Greer, the U.S. Chief Trade Representative. Minister Dien reiterated Vietnam’s goodwill and determination to reach a mutual understanding with the U.S., presenting Vietnam’s formal responses to supplemental concerns raised by Washington.
Greer praised Vietnam’s constructive approach and reaffirmed that Vietnam, as a comprehensive strategic partner of the U.S., plays a crucial role in achieving a fair and timely bilateral agreement on reciprocal tariff policies. He also offered practical solutions to address complex issues in the negotiation process.
Both ministers agreed on the urgency of accelerating negotiations and pledged to make substantial progress in the upcoming technical round.
Legal Insight: Comment from Sophie Dao, Senior Partner at GBS
“The current U.S.-Vietnam trade dialogue is a litmus test for how strategic partnerships can influence trade policy in an increasingly multipolar world,” said Sophie Dao, Lawyer and Senior Partner at GBS, a leading legal and business consultancy in Vietnam. “Reducing tariffs will not only ease the burden on U.S. multinationals but also enhance Vietnam’s position as a reliable hub for global manufacturing and high-tech assembly.”
Dao added: “For foreign investors, this is a strong signal that Vietnam’s economic diplomacy is maturing. Businesses should view this as an opportunity to align their regional strategies with Vietnam’s upward trajectory in global trade.”
Hanoi, June 11 – Techcom Securities JSC (TCBS), a subsidiary of Techcombank, has successfully completed a private placement of nearly 119 million shares, raising close to VND 1.4 trillion (approx. USD 55 million). The offering was priced at VND 11,585 per share and attracted 25 professional investors, including Chairman Nguyen Xuan Minh, who alone acquired over 106 million shares. Following the transaction, Mr. Minh’s stake increased to more than 168 million shares, equivalent to 8.09% of TCBS’s charter capital.
The offering was highly selective, aimed at top-level executives, key personnel with strategic value, and long-term partners who have made significant contributions to the company. Eligible employees were also required to have received a minimum A2 performance rating in the assessment year. Strategic investors and key partners were nominated by the Board Chairman.
According to TCBS, the share sale aimed to recognize and retain valuable management personnel, employees, and strategic partners.
Of the nearly VND 1.4 trillion raised, TCBS plans to allocate around VND 895 billion for proprietary trading in stocks and bonds, capitalizing on favorable market valuations to maintain high returns. Another VND 482 billion will be directed toward expanding brokerage services, margin lending, and settlement financing.
All shares issued in this private placement will be subject to a one-year lock-up period. Upon completion of the transaction, TCBS’s charter capital has increased from approximately VND 19.6 trillion to nearly VND 20.8 trillion, making it the securities firm with the highest charter capital in Vietnam. TCBS also leads the industry in shareholder equity.
As of Q1 2025, TCBS reported total outstanding margin loans and cash advances of about VND 30.5 trillion—also the highest among Vietnamese securities companies.
For 2025, TCBS has set ambitious business targets: revenue is projected to grow 22% to VND 9.3 trillion, while pre-tax profit is expected to rise 20% to VND 5.77 trillion. In the first quarter alone, TCBS recorded pre-tax profit of approximately VND 1.31 trillion, fulfilling 23% of its full-year profit target.
In a related development, Mr. Ho Hung Anh, Chairman of Techcombank, recently confirmed that TCBS is preparing for an initial public offering (IPO) by the end of 2025. The company is reportedly in talks with one to two major institutional investors. However, the IPO timeline remains dependent on broader financial market conditions and Vietnam’s progress in upgrading its stock market classification.
Thailand’s SCG Packaging Public Company Limited (SCGP), a subsidiary of the industrial giant SCG Group, has officially acquired 100% ownership of Duy Tân Plastics Manufacturing Corporation, one of Vietnam’s top rigid plastic packaging manufacturers.
The final 30% stake was purchased through SCGP Rigid Packaging Solutions Pte. Ltd. (SCGPRPS), a wholly owned subsidiary of SCGP, according to an official filing with the Stock Exchange of Thailand (SET) on June 9. The value of the latest transaction is VND 2,825 billion, bringing the total valuation of Duy Tân Plastics to over VND 9,400 billion.
Previously, in February 2021, SCGP acquired a 70% stake in Duy Tân for VND 6,400 billion. With this most recent deal, SCGP now fully owns Duy Tân, marking a significant milestone in its long-term expansion strategy in Vietnam.
Strategic Investment in High-Quality, High-Margin Products
Duy Tân is recognized as a market leader in rigid plastic packaging, known for its premium-quality branded products and high-profit margins. SCGP emphasized that full ownership will enable the company to further integrate its packaging solutions, improve operational efficiency, and better serve the growing Vietnamese market.
Despite the high-profile nature of the deal, SCGP noted that the acquisition accounts for only 1.98% of its total consolidated assets as of March 31, 2025.
In 2024, Duy Tân Plastics recorded Revenue: VND 5,381 billion. Net Profit After Tax: VND 578 billion. Total Assets: VND 4,627 billion
Founder Trần Duy Hy has retained ownership of the recycled plastics segment, including two subsidiaries – Duy Tân Recycling Plastics and Plascene, along with 18 other affiliated companies.
SCG’s Growing Footprint in Vietnam
SCG has been operating in Vietnam since 1992, and has actively pursued an M&A-driven strategy to expand its local presence. Today, SCG operates 27 subsidiaries in Vietnam, employing over 16,000 staff and offering a diverse range of premium products and services.
Its notable investments include 55% stake in Binh Minh Plastics via The Nawaplastic Industries (Saraburi) Co., Ltd. Acquisition of 80% of Tin Thanh Plastic Packaging JSC (Batico) in 2015. 94.11% of Bien Hoa Packaging (Sovi) through SCG Solutions Pte. Ltd. in 2020. 70% of Starprint Vietnam in late 2023 for VND 676.8 billion (approx. USD 27.8 million). 100% of StarCement (VCM) – owner of Song Gianh Cement Plant – for USD 156 million in 2017
Vietnam – SCG’s Second Largest Market
In SCG’s Q1 2025 financial report, the group announced global revenue of THB 124.4 billion, a 0.1% year-over-year increase but down 5% from Q4 2024. Thailand remains SCG’s largest market, contributing THB 70.1 billion (56%), followed by Vietnam at 8%, equivalent to approximately THB 9.95 billion (over VND 6,800 billion). Other key markets include Indonesia (7%), China (4%), and Cambodia (2%).
SCG’s aggressive investment strategy highlights Vietnam’s growing significance as a core market in its regional expansion plans.
“We’re ready to prove we have $100 billion in hand. The funds will be disbursed continuously to ensure the project’s implementation,” said Mr. Vo Xuan Truong, Chairman of Mekolor Joint Stock Company, during a press briefing with Vietnamese media on June 9.
“Some may accuse me of bluffing or claiming phantom capital, but I speak as a representative of an alliance involving a U.S. entity and am bound by international law. This is not the kind of statement one makes lightly. Bluffing at a national level could easily land someone in legal trouble,” Mr. Truong added.
Mr. Truong’s Mekolor alliance, in cooperation with U.S.-based company Great USA, recently submitted an official proposal to Prime Minister Pham Minh Chinh, seeking to invest in the North-South High-Speed Railway Project.
According to the proposal, the investment would be made directly using the alliance’s own capital—specifically, $100 billion in cash.
The statement came amid reports from Vietnamese media showing Mekolor’s registered headquarters on Ly Tu Trong Street in Ninh Kieu District, Can Tho City, appearing shuttered and locked. Photos depicted what looked like a typical residential property. “Several locals living nearby said they had never heard of Mekolor Joint Stock Company,” local outlets noted.
Further scrutiny revealed that Mekolor has a registered charter capital of just VND 1 billion (approximately $39,000).
Despite skepticism, the Mekolor–Great USA alliance claims it can complete the high-speed rail project within five years of receiving the green light from the government. It also proposes a 49-year investment recovery period.
The alliance promises transparent fare pricing regulated jointly with the state, independently audited financials, and even offers free tickets for all passengers during the first six months of operation.
Mekolor is registered in Vietnam as a joint stock company specializing in trade promotion and business matchmaking.
Little information has been released about Great USA. A website of the same name describes it as a U.S. firm involved in commercial evaluation and business consulting.
Previously, Vietnamese conglomerates Vingroup’s VinSpeed (founded by billionaire Pham Nhat Vuong) and Thaco (Truong Hai Auto Corporation) also submitted proposals to invest in the same railway project.
VinSpeed committed to delivering the project within five years, contingent on partial state funding, interest rate support, and land use rights along the rail corridor. Thaco proposed a seven-year completion timeline, seeking government guarantees for loans and interest subsidies over a 30-year term.
In an exciting move to boost travel and tourism between Vietnam and Hong Kong, Vietjet has announced a major promotion featuring thousands of 0 VND airline tickets (excluding taxes and fees) for international travelers — including readers of Vietnam Insider.
Starting June 26, 2025, Vietjet will officially double its round-trip flights between Ho Chi Minh City and Hong Kong, increasing frequency to 14 flights per week. To mark this expansion, the airline is launching a “Golden Week” promotion, offering zero-fare tickets across all routes connecting Vietnam and Hong Kong.
How to Claim the Free Tickets:
Booking window: From 12:00 PM (GMT+7) on June 9 to 11:00 PM on June 15, 2025
Travel period: From August 11, 2025 to March 28, 2026
Note: Taxes and fees apply. Terms and conditions follow Vietjet’s promotional policy.
As part of this initiative, Vietjet will also participate in the ITE Hong Kong 2025 – International Travel Expo, held from June 12 to 15, 2025 at booth M119. Attendees can meet Vietjet representatives, explore Vietnam’s top destinations, and receive exclusive promotional codes for up to 100% off airfare (excluding taxes and fees), along with attractive giveaways.
This offer is an excellent opportunity for international travelers to experience Vietjet’s expanding network and explore Vietnam’s vibrant culture, beautiful landscapes, and dynamic cities.
Don’t miss out on this chance to fly for free and discover Asia with Vietjet!
If you’re a Gen Y traveler (born between 1981 and 1996) looking for your next perfect getaway, Vietnam’s Da Nang should be high on your list. With the ideal blend of sea, mountains, rich history, and vibrant culture, this coastal city offers everything Millennials love: relaxation, Instagrammable spots, local flavor, and immersive experiences. Lifestyle Asia recently highlighted Da Nang as a dream destination for Gen Y—and here’s how you can explore it like a savvy traveler.
Stay by the Sea: Beachfront Hotels and Ocean Breezes
For the ultimate Da Nang experience, book a hotel just steps from the sand—like the Hilton Garden Inn Da Nang, located only 50 meters from My Khe Beach. This location gives you the best of both worlds: a modern city vibe and charming local flair, from basket boats bobbing on the sea to vendors selling fresh bánh mì along the streets.
Choose a room with a sea view to enjoy the gentle breeze and watch locals go about their beachside routines. Don’t miss sunset hour—viewed from the hotel’s infinity pool, it’s the kind of magic that makes a trip unforgettable.
My Khe beach, Danang, Vietnam
Savor the Local Flavors: Da Nang’s Culinary Delights
Vietnamese cuisine is a major draw, and Da Nang does not disappoint. Resorts and hotels offer delicious Vietnamese dishes, but don’t stop there—step outside and explore the nearby eateries lining the streets. From savory mì Quảng to spicy bún chả cá, Gen Y foodies will love the balance of fresh herbs, rich flavors, and healthy ingredients.
Prefer international bites? No problem. Da Nang’s dining scene also serves up solid European and Asian options. And when in doubt, just hail a ride on Grab and let your taste buds lead the way.
There is good food and everything you need in Danang @ Bryan William Myers
Café Culture: Where Conversations Brew
Da Nang’s café culture is chill and authentic. You’ll find street cafés dotted with tiny tables and stools, where locals sip slowly and chat for hours. Order a coconut milk coffee (cà phê sữa dừa) for something uniquely Vietnamese—and undeniably addictive.
Just be cautious: this stuff is strong. Skip your evening dose if you’re planning on sleeping before sunrise!
On the Dragon Bridge @ VOV
Must-Visit Side Trips: Hội An & Bà Nà Hills
No trip to Da Nang is complete without visiting Hội An, the charming ancient town just 45 minutes away. Arrive in the early afternoon to explore museums, shop for handmade souvenirs, or cycle through artisan villages. As night falls, board a lantern-lit boat on the river—it’s like stepping into a real-life Disney movie.
Then, cool off at Bà Nà Hills, a mountaintop resort famous for its Golden Bridge held by giant stone hands. With its refreshing air and European-style architecture, it’s a visual feast—and a goldmine for your Instagram grid.
Hoi An
Walk the Shore, Swim the Sea: Simple Pleasures
Don’t underestimate the joy of a morning walk under the palm-lined promenade or an afternoon swim in the clear blue waters. My Khe Beach is clean, quiet, and stretches for miles—offering a Miami-like vibe, but with fewer crowds and a distinctly Vietnamese rhythm of life.
Final Tip: Da Nang is more than just a stopover—it’s a mood. It’s the breeze from the East Sea, the burst of flavor in a roadside dish, and the twinkle of lanterns drifting down a river. For Gen Y tourists seeking both soul and scenery, Da Nang delivers an unforgettable coastal escape.
Pack your bags, bring your camera, and come ready to chill, explore, and indulge—Gen Y style.
Vietnam’s stock market ended its four-session losing streak today as the VN-Index rebounded nearly 6 points, closing at 1,316. Strong bottom-fishing sentiment and a surge in foreign inflows helped lift the market, with total liquidity on the Ho Chi Minh Stock Exchange (HoSE) exceeding VND 18.4 trillion.
The VN-Index stayed in positive territory throughout the session, at one point rising over 13 points before slightly retreating toward the close. Large-cap stocks led the rally, with the VN30 basket contributing more than VND 8.2 trillion to the total market turnover.
Foreign investors were a key driver of the rebound, making net purchases worth over VND 340 billion (approximately USD 13.3 million). They bought nearly VND 2,500 billion worth of shares and sold around VND 2,160 billion, ending their four-session selling streak. VIX was the most heavily accumulated stock by foreign funds, with a net volume of 7.6 million shares.
Sector Highlights:
Vingroup-affiliated stocks led the positive momentum: VHM jumped 2.7% to VND 72,600; VRE surged 3.7% to VND 26,500; VIC edged up 0.3%
Fertilizer stocks saw broad-based gains: DGC rose 3.6% to VND 91,300; DPM, DCM, BFC also posted gains between 1–3%
Banking sector was mixed: Positive movers included STB, TCB, OCB, MSB (each up over 1%); Others like EIB, CTG, SSB, MBB, BID ended below reference prices
Real estate stocks showed divergence: Gains for SCR, QCG, DXG, NLG; Declines of over 1.5% for small caps HQC, HPX, AGG, KHG
Oil & gas sector came under strong selling pressure: Key stocks GAS, PLX, BSR dropped 0.4%–1%; Only PVT held steady in green
Liquidity Update: No stocks recorded a liquidity breakout.; HPG topped the trading value chart at VND 780 billion; Followed by SHB, VHM, MWG, and STB (each with VND 650–700 billion in trading value)
The rebound, driven largely by foreign investors and bargain hunters, suggests cautious optimism is returning to Vietnam’s stock market after a period of correction. However, sector divergence and continued volatility in oil & gas reflect ongoing market uncertainty.
Vietnam Insider – As global markets continue to face economic and geopolitical turbulence, high-net-worth individuals (HNWIs) are becoming more selective in where they choose to invest and reside. Vietnam, with its strategic location, economic momentum, and improving quality of life, is increasingly seen as a rising star among emerging destinations for global wealth.
A Global Reallocation of Wealth
Traditional wealth magnets like New York, London, Paris, and Tokyo still attract elite investors, but newer investment hubs — including Dubai, Abu Dhabi, Singapore, Milan, and Sardinia — are gaining ground. These locations offer flexible golden visa programs and thriving, high-quality living environments.
The UAE, for example, grants 10-year residencies to foreign investors contributing at least $550,000. This initiative has driven luxury real estate prices in Dubai up 6.8% in 2024, with premium office space jumping 7% in the last quarter alone. Similarly, Italy’s flat-tax regime (€200,000 annually on global income) has sparked surging demand for luxury properties in Milan and Sardinia, where international buyers now account for 80% of the market.
At a corporate level, multinational firms are shifting operations in response to a growing need for skilled labor and reliable energy — especially in high-tech sectors like AI, chip production, and data infrastructure. As businesses re-evaluate supply chains and human capital ecosystems, investment destinations that offer integrated, stable environments are emerging as frontrunners.
“Location decisions today are driven not only by incentives or tax regimes, but increasingly by livability and lifestyle,” noted Paul Tostevin, Head of Global Research at Savills.
Vietnam: An Emerging Magnet for Global Wealth
According to Vietnam’s Ministry of Finance, foreign direct investment (FDI) into the country reached nearly $18.4 billion in the first five months of 2025, a 51.2% increase year-over-year. This robust growth underlines growing international confidence in Vietnam as both an investment hub and a lifestyle destination. Manufacturing remains the backbone, attracting $10.4 billion (56.6% of total FDI). Real estate surged with $4.99 billion, more than double last year’s figure. Science and technology drew $1.02 billion, while retail and wholesale sectors secured $596.8 million.
Sophie Dao, Senior Partner at GBS – a leading legal and business advisory firm for foreign investors in Vietnam – praised the country’s trajectory:
Sophie Dao, Senior Partner at GBS
“Vietnam is now firmly on the radar of global investors. The growth in FDI, particularly in real estate and high-tech sectors, is a clear indication that Vietnam is no longer just an emerging market — it’s a serious contender for long-term investment and residence.” She added: “From a legal perspective, we’ve seen significant efforts by the Vietnamese government to simplify procedures, improve transparency, and create a more business-friendly environment. This makes Vietnam increasingly attractive not only to corporations but also to the global elite seeking stable, strategic, and lifestyle-enhancing destinations.”
A Call for Policy Innovation
To compete more effectively with regional peers, experts suggest Vietnam should accelerate the rollout of tailored investor visa and residency programs. These initiatives would enhance its appeal to global HNWIs seeking not just returns, but also safety, prestige, and quality of life.
Equally important is the creation of international-standard living ecosystems—world-class healthcare, education, wellness, and personalized services. According to Matthew Powell, Director of Savills Hanoi:
“When affluent individuals experience world-class service and quality, they often return — and they bring others with them.” Sophie Dao echoed this sentiment: “A sophisticated lifestyle offering is not a luxury—it’s a necessity for attracting the world’s best. Vietnam has the potential to become a hub for both global business and refined living, but this requires proactive policymaking and ecosystem-building.”
Seizing the Window of Opportunity
As the global redistribution of wealth accelerates, Vietnam finds itself in a favorable position. With natural beauty, a fast-growing economy, and improving legal and infrastructure frameworks, the country is poised to become not only a place to invest, but also to live, build, and thrive.
“The world is watching,” said Sophie Dao. “Vietnam’s time is now.”
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Vietnam Insider – Authorities in Vietnam have deported 15 Chinese nationals who were found to have entered the country illegally, underscoring ongoing challenges related to unauthorized cross-border movements.
According to Ninh Thuan police, the group was intercepted while traveling along National Highway 1A in Thuan Bac District. Upon inspection, all 15 individuals confessed to having illegally crossed into Vietnamese territory without proper documentation or entry clearance.
Following standard legal procedures, the provincial police issued administrative penalty decisions against the individuals. Eleven of them, along with two minors under the age of 16, were deported and handed over to Chinese authorities via the Huu Nghi International Border Gate in Lang Son Province, located in northern Vietnam. The remaining two were deported through Cam Ranh International Airport in Khanh Hoa Province in the south-central region.
Vietnam has faced increasing instances of illegal entry in recent years, particularly along its northern border, where cross-border movement remains complex due to both geographical and economic factors. Many foreign nationals, especially from neighboring countries, attempt to enter Vietnam in search of employment opportunities or as a transit point to third countries.
Authorities have acknowledged the multifaceted nature of the issue, which often involves organized smuggling networks, fake travel documents, and cooperation between human traffickers. Illegal entries not only pose legal and security concerns but also raise public health risks—an issue that was especially heightened during the COVID-19 pandemic.
Vietnamese law stipulates strict measures against unauthorized border crossings, including administrative fines, deportation, and, in some cases, criminal charges against organizers or repeat offenders. Border control agencies continue to strengthen surveillance, particularly in border provinces such as Lang Son, Quang Ninh, and Lao Cai, to deter future violations.
The incident highlights the ongoing efforts by Vietnamese authorities to uphold national sovereignty and maintain legal migration channels while addressing the root causes of irregular migration in coordination with neighboring countries.
Vietnam has all the ingredients of a world-class travel destination: breathtaking landscapes, a rich cultural heritage, warm-hearted people, and a cuisine celebrated worldwide. Yet, despite growing international arrivals, the country still struggles with one key question: How do we make them return?
The answer lies not in how many hotel rooms are built or how many tourists are counted at the gate, but in how deeply those visitors connect with the soul of Vietnam.
Move Beyond the Numbers
Vietnamese tourism, particularly in hotspots like Quang Ninh and Ha Long Bay, has long focused on growth metrics—visitor counts, boat trips, or cruise packages sold. But these figures reveal little about the true success of a destination. The real indicators of a thriving tourism industry are the length of stay, visitor spending, and most importantly, the desire to return.
Chasing volume without value has led to the rise of mass-market experiences—floating cruise cities, loud entertainment shows, and overcrowded attractions. These not only harm the environment but also dilute the authenticity that travelers seek.
Know Your Guests: What Western Tourists Really Want
Visitors from Europe and America aren’t coming to Vietnam for neon-lit beach parties or seafood buffets. They are in search of slowness, depth, and genuine cultural connection. They long to walk through ancient fishing villages, not sanitized tourist replicas. They want to paddle quietly through sea caves, greet local fishermen at dawn, sketch the horizon in peaceful coves, and hear real life stories—not scripted presentations.
This kind of tourism isn’t flashy. It’s human. And it’s unforgettable.
Hoi An
Shift the Mindset: Tourists Are Travelers, Not Numbers
Vietnam needs a more thoughtful, human-centered approach to tourism development. That means moving away from one-size-fits-all tour packages and towards personalized, emotionally engaging experiences. Visitors should be treated as travelers—individuals on a journey to understand, feel, and connect—not as headcount in a marketing report.
Reclaim the Story of Each Place
Take Ha Long Bay, for example. It’s not just about karst cliffs and calm waters. It is also the historical site of the ancient Van Don trading port, home to unique geological formations and coastal communities rich in tradition. Yet, these stories are often lost amid commercial overdevelopment and uniform tour designs.
Each Vietnamese locality must be empowered to tell its own story—through architecture, cuisine, craft, and daily life. Copy-paste tourism models strip places of their identity. Instead, destinations should showcase what makes them uniquely Vietnamese.
Build an Ecosystem, Not Just a Service
Tourism is more than organizing tours—it is an economic industry with vast export potential. But to fulfill this promise, Vietnam needs more than enthusiastic operators. It needs:
Destination managers with long-term, sustainable vision
A national strategy linking branding to real visitor experiences
Professional tourism personnel trained in storytelling, service, and sustainability
More critically, businesses must not walk this path alone. They need:
Government support in infrastructure, digitalization, and public-private coordination
Streamlined visa and immigration processes
Transparent tax refund systems and modern duty-free zones
Offer Meaningful, Intelligent Products
To keep visitors coming back, Vietnam must develop differentiated tourism products that blend nature, culture, and people into immersive journeys. Activities like dawn yoga on a hidden beach, cooking with village grandmothers, stargazing from mountain lodges, or joining a fishing trip in a local coracle may seem simple—but they are the experiences that touch hearts and build loyalty.
A Call for Strategic Identity
Tourism is not just about drawing in new visitors; it’s about earning their return. For that, Vietnam must stop being everything to everyone and instead become something deeply meaningful to those who visit.
Only then can Vietnamese tourism achieve not only high rankings, but a lasting place in the hearts—and future itineraries—of travelers from around the world.
