Hanoi, May 11 – Vietnam’s Asia Commercial Bank (ACB, HOSE: ACB) has received approval from the State Bank of Vietnam (SBV) to increase its charter capital through a stock dividend issuance, boosting its total capital to nearly VND 51.4 trillion (approximately USD 2 billion).
According to a recent statement from ACB, the SBV has approved the bank’s proposal to raise its charter capital by nearly VND 6.7 trillion. The capital hike will be executed by issuing shares to pay dividends—an initiative previously endorsed at ACB’s Annual General Meeting on April 8, 2025.
Following the issuance, ACB’s charter capital will increase from VND 44.667 trillion to VND 51.367 trillion. The bank expects to complete the process in Q3 2025.
ACB’s Board of Directors emphasized that this capital boost is essential for expanding long- and medium-term funding to support lending activities, investments in government bonds, strategic projects, and upgrading its infrastructure, while strengthening financial resilience in a dynamic market environment.
Shareholding Reshuffle Among Key Stakeholders
In a related development, ACB recently updated its list of major shareholders (those holding 1% or more of its charter capital). Notably, Nguyen Thien Huong Jenny has increased her stake to over 63.2 million shares, equivalent to 1.416%. Including related parties, her total holdings reach 111.5 million shares (2.497%).
Meanwhile, Nguyen Duc Hieu Johnny now holds over 51 million shares, or 1.142%, with related parties collectively controlling 123.7 million shares, amounting to 2.77%.
Both individuals are children of Ngo Thu Thuy, Chairwoman of Au Lac Corporation, a key player in education and real estate.
Earlier disclosures show that Thien Huong International Education Village JSC—a known affiliate of the Au Lac ecosystem—owns nearly 58.6 million ACB shares (1.3%), with related holdings totaling over 107.7 million shares (2.4%).
Taken together, the Au Lac Group now holds approximately 3.86% of ACB’s charter capital, up from 3.724%.
Outlook
ACB’s latest capital enhancement signals continued growth ambitions and resilience amid a rapidly evolving banking landscape. As the bank aligns itself with regulatory requirements and future investment strategies, its strengthening ownership base may also signal deeper institutional engagement and long-term confidence in Vietnam’s banking sector.
May 11 – A glimmer of peace has emerged in the long-standing Russia–Ukraine conflict, as Russian President Vladimir Putin formally proposed resuming direct peace negotiations with Ukraine, and U.S. President Donald Trump publicly endorsed the move, calling it “a great day for both Russia and Ukraine.”
In a post on his social media platform Truth Social, Trump expressed optimism about the future of the region: “A great day for both Russia and Ukraine. Hopefully, the conflict will soon come to an end.” The statement marks a rare moment of alignment between the Kremlin and the White House in recent years, signaling growing international momentum toward de-escalation.
Putin Calls for Talks Without Preconditions
Earlier today, President Putin invited the Ukrainian government to resume direct negotiations—which were suspended in late 2022—without any preconditions. According to Russian state media, the talks could begin as soon as May 15 in Istanbul, Turkey, a location previously used for earlier peace discussions.
Kremlin spokesperson Dmitry Peskov emphasized that the offer represents “a very serious proposal and confirms our real intention to seek a peaceful solution.” Peskov reaffirmed Moscow’s position that Russia has never rejected dialogue, adding that the Kremlin views negotiations as the most viable path to ending the conflict.
Trump Endorses Peace Initiative
Trump’s endorsement of Putin’s peace proposal was met with global attention. While Trump has frequently voiced skepticism of U.S. foreign entanglements, his public support for direct Russia–Ukraine talks is being interpreted by analysts as a strategic signal of de-escalation and a push for diplomacy.
His comments could also serve to influence Western positions, particularly among NATO allies, amid growing fatigue over the prolonged conflict and its global economic ripple effects.
European Leaders Respond with Caution
Elsewhere, French President Emmanuel Macron welcomed the development but described it as “a first step, but not enough”, underscoring the need for concrete actions. Macron, along with several European Union leaders, has supported calls for a 30-day unconditional ceasefire as a prerequisite to talks. The EU has also warned that additional sanctions could follow if Moscow fails to commit to peace.
Russia Calls for Ceasefire and Halt to Arms Transfers
The Kremlin responded by affirming Putin’s openness to a ceasefire but stressed that “many questions remain unresolved.” Russia is also demanding that Western countries halt arms transfers to Ukraine if a ceasefire agreement is to be negotiated.
Despite continued tensions, today’s developments are the most significant diplomatic movement in months and have sparked cautious optimism among international observers.
Outlook: A Turning Point?
As talks are tentatively scheduled and diplomatic overtures increase, the world watches closely. While major hurdles remain—ranging from territorial disputes to demands for security guarantees—today’s statements by world leaders have breathed new hope into the possibility of ending Europe’s deadliest conflict in decades.
If successful, next week’s potential peace negotiations could mark the beginning of a new chapter for Ukraine, Russia, and global stability.
In recent years, the global shift toward sustainability has transformed many industries, with packaging materials being at the forefront of this transformation. In Vietnam, this trend is particularly pronounced as the country grapples with increasing environmental awareness, government regulations, and evolving consumer expectations.
The transition from traditional cardboard packaging to more eco-friendly alternatives reflects both global influence and local adaptation. This article examines the key trends shaping packaging materials in Vietnam, the drivers behind these changes, and the challenges and opportunities that lie ahead.
Drivers of Change Toward Sustainable Packaging
Vietnam’s shift toward sustainable packaging is fueled by government policy, changing consumer expectations, and global market demands. The 2020 Law on Environmental Protection introduced extended producer responsibility (EPR), pushing businesses to manage the waste their packaging creates.
At the same time, urban, eco-conscious consumers, especially younger generations, are driving demand for greener options. A 2024 report from the Ministry of Industry and Trade in Vietnam found that more than 72% of Vietnamese shoppers are willing to pay more for green products.
Vietnam’s role as a manufacturing hub further accelerates the trend, as international buyers increasingly require suppliers to meet strict environmental standards. In response, local companies are turning to innovation, developing materials like cassava-based bioplastics and packaging made from agricultural waste.
In this video, we take you inside HC Packaging’s impressive factory showroom and advanced production lines, showcasing cutting-edge technologies such as high-precision printing, lamination, and mold cutting. Discover how the factory delivers premium packaging through meticulous attention to detail, automated systems, and strict quality control standards.
Emerging Eco-Friendly Packaging Alternatives in Vietnam
Vietnam is seeing a rise in alternative packaging solutions, with biodegradable and compostable materials leading the way. Products like cassava-based plastic bags, polylactic acid (PLA) derived from sugarcane or corn, and rice-straw packaging are gaining traction—supported by the country’s abundant agricultural resources.
Molded fiber and pulp packaging, made from recycled paper or natural fibers like bamboo and bagasse (a sugarcane by-product), are also growing in popularity. These materials are biodegradable, recyclable, and increasingly used in sectors like food service and electronics.
At the same time, a new design philosophy is emerging, especially among premium food and cosmetic brands. Minimalist packaging that reduces material use and encourages reusability is becoming more common, along with returnable and refillable systems.
Innovation is also extending to edible packaging. Though still in early stages, materials like seaweed are being used to create packaging that can be safely consumed or composted—appealing to eco-conscious cafes, food retailers, and tourism-focused businesses seeking unique, sustainable offerings.
Despite significant progress, the transition to sustainable packaging in Vietnam is not without obstacles. One of the most pressing challenges is cost. Eco-friendly materials and technologies often come at a premium due to limited economies of scale and the need to import specialized inputs. As a result, many small and medium enterprises (SMEs), which make up a large portion of Vietnam’s manufacturing sector, find it difficult to absorb these costs.
Another barrier is the lack of infrastructure to manage biodegradable waste properly. Even the most innovative materials require the right environmental conditions to decompose. In the absence of industrial composting facilities or widespread organic waste segregation, much of the biodegradable packaging ends up in landfills, where it decomposes slowly or not at all.
Consumer habits also pose a challenge. While environmental awareness is growing, cost and convenience remain key purchasing factors for many Vietnamese consumers. In rural areas and traditional markets, plastic bags and foam containers remain deeply ingrained in daily life.
There is also a pressing need for clearer standards and certifications to guide both producers and consumers. At present, the market lacks a robust regulatory framework for eco-labeling, making it difficult to verify sustainability claims and increasing the risk of greenwashing.
Vietnam’s packaging industry is at a pivotal moment. The country has industrial capacity, raw materials, and talent to lead Southeast Asia in sustainable packaging production. However, realizing this potential will require strategic coordination across government, industry, and the research community. Public-private partnerships could play a vital role in scaling up sustainable packaging solutions. Government support in the form of subsidies, tax incentives, and grants for green innovation would encourage more businesses to make the switch. Additionally, investments in composting infrastructure and recycling programs are essential to ensure that eco-friendly materials reach their full potential. There is also a growing opportunity for knowledge exchange through international collaborations, sustainability workshops, and trade fairs. These platforms can help raise industry standards, share best practices, and foster a culture of transparency and accountability in environmental performance. For global brands sourcing packaging from Vietnam, it is becoming increasingly important to choose partners that align with sustainability goals. Vietnamese firms that embrace these values early on stand to gain a competitive advantage—not just in compliance, but also in innovation and brand trust.
Final Thought
The evolution of packaging materials in Vietnam—from traditional cardboard and plastics to biodegradable, reusable, and innovative alternatives—marks a critical shift toward sustainability. While the journey is still ongoing, early trends indicate a promising future for eco-conscious practices. With combined efforts from government, businesses, and consumers, Vietnam can position itself not just as a manufacturing hub, but as a responsible leader in sustainable packaging in Southeast Asia.
Hue, Vietnam – Authorities in Hue have released an official report addressing a concerning incident in which fireworks from a cannon firing show at the Hue Flag Tower veered into the audience area, sparking safety concerns among festivalgoers.
According to the Hue Monuments Conservation Center, the incident occurred during the second of two scheduled ceremonial cannon fire events held on Saturday evenings—first on April 26 and again on May 3. While the first event drew criticism for its brevity, the second resulted in an alarming safety lapse when a misfired pyrotechnic projectile unexpectedly landed among the spectators.
The investigation revealed that the mishap stemmed from the unauthorized use of expired fireworks equipment. Due to delays in procuring specialized pyrotechnic materials (Z21 cartridges), technical staff reportedly repurposed 58 leftover flame tubes from the 2023 Hue Traditional Craft Festival. These old tubes had been exposed to moisture, failed to ignite properly, and had surpassed their expiration date—factors that significantly compromised their safety and performance.
Moreover, installation errors caused the projectiles to fire in the wrong direction—toward the audience rather than skyward.
The incident has raised questions about safety protocols and equipment standards at public events in one of Vietnam’s most historically significant tourist destinations. No injuries were reported, but the Hue Monuments Conservation Center is expected to conduct a full review to prevent similar incidents in future performances.
Hanoi, May 9 – Bitcoin soared past the $100,000 threshold on Thursday, reaching an intraday high of $101,370, marking its highest level since early February. The rally signals renewed investor confidence in risk assets, including cryptocurrencies, following a turbulent April dominated by global trade tensions.
The milestone comes as market sentiment improves in the wake of news that the White House has reached a trade agreement with the UK. Analysts believe the breakthrough may help unwind uncertainties surrounding last month’s tariff disputes and reignite risk appetite across financial markets.
Similar to equities, bitcoin has recently been trading in tandem with broader risk assets, responding positively to easing trade concerns. “Tariff tensions made safe-haven assets like the dollar and Treasurys more attractive in April,” analysts noted. “As those concerns ease, bitcoin is regaining its allure.”
Another major catalyst behind bitcoin’s rally is surging institutional interest. According to Standard Chartered, inflows into spot bitcoin ETFs have climbed to $5.3 billion over the past three weeks, indicating a significant rise in demand since mid-April. Major firms are entering what some call an “arms race” to acquire bitcoin, including Strategy, which is reportedly planning to spend $84 billion on further acquisitions.
Meanwhile, developments at the state level in the U.S. have also given crypto advocates reasons for optimism. New Hampshire and Arizona recently introduced state-level crypto reserves, marking the first such move in the country. However, Zack Shapiro of the Bitcoin Policy Institute suggests the long-term market impact of state initiatives may be limited compared to the influence of Wall Street players.
Despite the bullish momentum, some experts caution that the rally is occurring on relatively low trading volume, which could make prices more volatile in the short term. “Low volume rallies are often fragile,” said crypto analyst Puckrin, adding that ongoing trade policy uncertainties could still disrupt market dynamics.
Nevertheless, Standard Chartered remains optimistic, projecting bitcoin could reach $120,000 in Q2, though the bank now admits that figure may underestimate the token’s upside potential. “Given the momentum and institutional inflows, bitcoin may very well surpass our previous target,” the bank’s global head of digital assets research said in a note on Thursday.
With the crypto market regaining steam, investors will be closely watching whether bitcoin can sustain this rally—and possibly reach new all-time highs in the coming weeks
Ho Chi Minh City, May 9 – A Vietjet Air flight (VJ1149) traveling from Hanoi to Ho Chi Minh City encountered a technical incident during landing at Tan Son Nhat International Airport on the evening of May 7, authorities confirmed today. All passengers and crew members are safe, with no injuries reported.
The Civil Aviation Authority of Vietnam (CAAV) announced on May 9 that it has requested a full report from Vietjet and dispatched an investigation team to determine the cause of the incident.
According to initial findings, the aircraft faced strong crosswinds and adverse weather conditions, including heavy rain and thunderstorms, during its descent. Air traffic controllers observed that the plane landed under challenging circumstances. Post-flight inspections by technicians revealed damage to the aircraft’s landing gear, including tire cracks and grass debris, along with impacts to runway lighting equipment.
Despite the sudden wind shifts, the flight crew responded promptly and in accordance with safety protocols, successfully landing the aircraft and safely disembarking all passengers.
Vietjet released an official statement today, confirming that the landing was executed according to procedure under the guidance of the experienced flight crew. The airline emphasized that the aircraft was promptly inspected and normal airport operations were not disrupted.
The carrier is cooperating with aviation authorities to identify the root cause of the incident and ensure continued adherence to safety standards.
This incident highlights the critical importance of pilot training and preparedness in responding to unpredictable weather conditions during flight operations. Further updates will be provided as the investigation progresses.
Once hailed as Vietnam’s next tech unicorn, Tiki—the homegrown e-commerce startup—has experienced one of the most dramatic valuation collapses in the country’s digital economy. After 15 years of operation, the company’s valuation has now reportedly fallen to under $10 million, a staggering drop from its near $1 billion peak and IPO ambitions just a few years ago.
Humble Beginnings and Early Momentum
Founded in 2010 by Tran Ngoc Thai Son with a modest $5,000 investment, Tiki started in a small rented room in Ho Chi Minh City. The platform initially focused on selling English-language books, serving a niche community of students and young professionals seeking access to foreign titles. With a strong emphasis on authentic products, fast delivery, and reliable customer service, Tiki quickly built a loyal user base.
Its name—“Tiki”, short for “Tìm kiếm” (Search) and “Tiết kiệm” (Save)—reflected its ambition to offer trustworthy retail services at affordable prices. The company gradually expanded into electronics, home appliances, beauty, fashion, and mother & baby products, while also investing heavily in logistics and technology infrastructure.
The Golden Era: Big Capital, Bigger Dreams
Between 2014 and 2019, Tiki attracted investment from major global players including CyberAgent Ventures, Sumitomo Corporation, and JD.com. The high point came in 2021, when Tiki raised $258 million in a Series E funding round, backed by heavyweight investors such as AIA, UBS, Mirae Asset, and Shinhan Financial Group. Its valuation at the time approached $1 billion, and the company even announced plans for an IPO in the U.S., signaling its ambition to compete globally.
By mid-2021, Tiki was among the top three e-commerce platforms in Vietnam, alongside Shopee and Lazada, boasting over 800,000 active customers and a catalog of more than 120,000 products.
A Market That Moved On Without Tiki
However, the landscape began to shift rapidly post-2021. The e-commerce race evolved beyond product variety and logistics—it became a battle of content, entertainment, and engagement. Platforms like TikTok Shop disrupted the industry with short-form videos and livestream shopping, while Shopee doubled down on personalized tech and influencer marketing.
Tiki, by contrast, was slow to adapt. It lacked robust content tools, failed to capture the emerging trend of social commerce, and struggled to maintain user engagement.
As rivals surged ahead, Tiki’s market share steadily eroded. According to YouNet ECI, Tiki’s gross merchandise value (GMV) in Q1 2025 plummeted 57% year-on-year. Even Tiki’s strongest categories—mother & baby, tech, and electronics—saw sharp declines of 29.3%, 24.2%, and a shocking 69.9%, respectively.
By the end of 2024, Tiki’s market share had dropped to a mere 0.9%, dwarfed by Shopee (66.7%), TikTok Shop (26.9%), and Lazada (5.5%). In Q1 2025, its decline worsened, with sales dropping 66.6%, the steepest fall among all major platforms, according to Metric. Tiki’s share became so small it was no longer visible on market distribution charts.
A Harsh Contrast Amid Market Boom
Ironically, Tiki’s downfall has occurred while Vietnam’s e-commerce market is booming. In Q1 2025 alone, total market sales reached VND 101.4 trillion (up 42.29% YoY) with 950.7 million products sold (up 24%). Tiki’s failure to align with new consumer demands—particularly in content-driven and personalized shopping experiences—has left it behind in a market it once helped shape.
Tiki’s journey from a promising startup to a struggling player highlights the brutal pace of digital innovation—and the importance of adaptability in tech. Once a symbol of Vietnam’s startup potential, Tiki’s story now serves as a cautionary tale for those who fail to evolve with their audience.
Moscow, May 9 (Vietnam Insider) – Vietnam’s military took part in Russia’s Victory Day parade today, underscoring the enduring defense relationship between Hanoi and Moscow. The event commemorates the 80th anniversary of the Soviet Red Army’s victory over Nazi Germany in World War II.
Held annually on Moscow’s Red Square, the parade featured Russian troops and military units from 13 friendly nations, including Vietnam, reflecting deepening international military cooperation amid shifting global alliances.
Vietnam’s delegation consisted of 68 officers and soldiers from the Vietnam People’s Army, specifically from the First Army Officer School. They marched eighth in the formation lineup, representing Vietnam’s longstanding military partnership with Russia.
The presence of Vietnam’s military contingent at such a high-profile event highlights not only historical ties—dating back to the Soviet Union’s support during Vietnam’s resistance wars—but also the strategic defense cooperation that continues today in training, technology, and arms procurement.
In a show of diplomatic significance, General Secretary of the Communist Party of Vietnam Tô Lâm and his spouse also arrived in Moscow on May 8 for an official state visit at the invitation of Russian President Vladimir Putin. His visit, running through May 11, includes participation in the Victory Day commemorations and high-level meetings aimed at enhancing bilateral ties.
This year’s parade occurs against the backdrop of growing global tensions and provides a stage for Russia to display both its military might and the loyalty of longstanding allies.
Vatican City – History was made at the Vatican this week as Cardinal Robert Francis Prevost, a Chicago-born missionary and former bishop in Peru, was elected the 267th pope of the Roman Catholic Church, taking the name Pope Leo XIV.
The announcement came as French Cardinal Dominique Mamberti addressed a packed St. Peter’s Square with the iconic Latin phrase “Habemus Papam” — “We have a Pope” — just over an hour after white smoke billowed from the Sistine Chapel chimney, signaling a successful vote by the conclave of cardinals.
A Historic Choice
Pope Leo XIV is the first pope from the United States, and only the second from the Americas, following Pope Francis of Argentina, who passed away on April 21. At 69, Leo XIV brings with him decades of experience in pastoral leadership, notably serving in Peru, where he became known for his missionary work and ability to build bridges between communities.
His election was swift — completed in less than two days — a sign of strong consensus among the 135 cardinal-electors. His selection reflects a desire among Church leaders for stability, continuity, and balance amid an era of reform and debate within the Catholic Church.
A Symbolic Name and Style
Choosing the name Leo — historically associated with strength and crisis leadership — may offer insight into how the new pope views the future. Past popes named Leo, such as Leo I, are remembered for defending the faith during challenging times. Pope Leo XIV’s attire, including the traditional red ermine-trimmed cape that Pope Francis famously declined, suggests he may embrace a blend of tradition and renewal in his papacy.
Still, Leo XIV paid warm tribute to his predecessor, saying: “May we all build bridges with dialogue. Thank you, Pope Francis.”
A Message of Peace and Unity
Standing on the central balcony of St. Peter’s Basilica, Leo XIV addressed the crowd in Italian and Spanish, expressing a message of peace, inclusion, and gratitude.
“To all people, wherever they are, to all the people of the earth, may peace be with you,” he said, his voice echoing over a jubilant crowd waving flags from every continent.
He concluded his appearance with the traditional “Urbi et Orbi” blessing, a solemn message to the city of Rome and to the world, marking the official beginning of his papal ministry.
Conclave Picks Robert Prevost, Who Will Be Pope Leo
A Pope for a Changing Church
Pope Leo XIV is widely seen as a moderate pragmatist and a natural continuation of Pope Francis’ progressive, yet pastoral, approach. His appointment is seen as a vote for steady leadership amid internal Church debates over doctrine, tradition, and inclusivity.
While his red papal cape nods to tradition, his values appear rooted in the Francis-era commitment to synodality — a term used to describe broad, consultative dialogue across the Church hierarchy.
Leo XIV’s American background and global ministry experience also position him to be a unique bridge between the Vatican and an increasingly interconnected Catholic world, including fast-growing communities in Asia, Africa, and Latin America.
Global Reactions
From Vatican Square to Washington, D.C., the announcement was met with enthusiasm. U.S. President Donald Trump, who attended Pope Francis’ funeral, posted: “What excitement, and what a Great Honor for our country. I look forward to meeting Pope Leo XIV. It will be a very meaningful moment.”
In Peru, where Prevost spent much of his ministry, communities have responded with pride at his elevation to the papacy. During his speech, Leo XIV personally thanked his diocese there in Spanish.
What’s Next
Pope Leo XIV will return to the balcony in the coming days for his formal papal inauguration, an event expected to draw tens of thousands of pilgrims from around the world. As the Church navigates modern challenges — from global conflict to internal reform — many Catholics are watching closely to see how the new pontiff will steer the Church through a new chapter.
Vietnam Insider will continue to provide updates on the inauguration and the early days of Pope Leo XIV’s papacy. Stay tuned.
Hanoi, May 9 – Northern and Central Vietnam are enduring the final day of an intense heatwave, with temperatures soaring across several regions, according to the latest forecast by the National Center for Hydro-Meteorological Forecasting.
In Northeastern Vietnam (excluding Quang Ninh and Hai Phong), daytime highs are expected to reach 35–37°C, with some areas likely to exceed 37°C.
More extreme conditions are forecast for Northwestern Vietnam and provinces from Thanh Hoa to Phu Yen, where temperatures will rise to 36–38°C. Particularly severe heat, with temperatures above 39°C, is expected in parts of Hoa Binh, Son La, and mountainous areas of Nghe An.
However, a shift in weather is expected starting tonight, as a cool air mass pushes a low-pressure trough across Northern Vietnam. This will bring widespread thunderstorms, with heavy to very heavy rainfall forecast for Friday, especially in midland and Red River Delta provinces. Some areas may see rainfall totals exceeding 150mm.
In North Central Vietnam, rain and thunderstorms are expected to begin Friday and continue through Sunday, with moderate to heavy rain, and localized rainfall of over 150mm in some areas.
Residents are advised to be cautious of strong winds, lightning, hail, and localized flooding in low-lying areas. Flash floods and landslides remain a risk in mountainous regions during this period.
Meanwhile, in the Central Highlands and Southern Vietnam, sunshine will persist through midday, with several parts of the south experiencing heatwaves of 35–37°C. However, afternoon and evening thunderstorms are forecast, potentially bringing heavy downpours, gusty winds, and flash floods in urban and low-lying areas.
Authorities recommend staying updated with official weather alerts and taking precautions against heat-related illnesses, flooding, and severe weather hazards.
In this week’s installment of “Migrant Man Yells at Cloud”, I find myself once again wading through the digital quagmire that is Hanoi’s online discourse—specifically the toxicity that festers in so-called “expat” groups.
After several days spent slogging through social media threads that swing between high drama and low empathy, I couldn’t help but speak up. Sure, I mostly lurk behind anonymity these days—hazards of the writing profession—but enough is enough.
What’s caught my eye isn’t just the drama itself. It’s the glee with which people pick up their digital pitchforks. The comment sections of Hanoi’s groups often resemble an online witch-hunt, with mobs gleefully piling on—motivated less by justice, more by boredom or petty grievances. It’s the virtual version of a torch-lit march, minus the accountability.
Case in point: Shay FC.
For the uninitiated, Shay’s a one-man fried chicken operation that’s been feeding Hanoi’s hungry masses for years. I’ve ordered from him a few times—always professional, always pleasant. This week? He became the target of online outrage for the heinous offense of, checks notes, being Israeli.
Let me be clear: I don’t usually veer into politics here, and my sympathies lie with the oppressed. But unless something has drastically changed, nationality alone isn’t a valid reason for character assassination. This is a man selling wings and mashed potatoes—not launching missiles. Using geopolitics to torpedo someone’s small business? It’s not activism. It’s embarrassing.
Then came “Air Con Gate.”
A Grab driver filmed a café owner shutting the door on him after being told to wait outside. Suddenly, Hanoi’s digital kangaroo court was in session. Calls for boycotts flooded in. Facts? Optional. Did anyone pause to ask what actually happened? Delivery drivers do vital work, no doubt—but are they entitled to linger in customer areas if it disrupts business operations? Maybe yes. Maybe no. But five identical posts of the same 30-second clip? Sounds less like community concern and more like a personal vendetta in disguise.
And don’t even get me started on the influencers.
They march into cafés, order a single latte, whip out ring lights, and transform a quiet spot into a makeshift film studio. Then they expect gratitude for the “free PR.” Look, if your 20k followers bring in a stampede of selfie-obsessed guests who disrupt regular customers, maybe you’re not doing the café any favors. You’re not Beyoncé. You’re not even a traffic cone with Wi-Fi.
What’s missing here is a basic understanding of how hard it is to run a business in Hanoi’s brutal F&B scene. A single negative post—true or not—can derail a hard-working team’s efforts. And while everyone’s quick to shout online, praise comes in whispers, if at all. It’s a toxic cycle: outrage breeds engagement, and businesses pay the price.
At the end of the day?
Hanoi doesn’t need more outrage. It needs more empathy. Less mob justice, more manners. And a little common sense wouldn’t hurt, either.
Ho Chi Minh City, Vietnam – A recent government survey has revealed that nearly 31% of public school teachers in Ho Chi Minh City have English proficiency below the intermediate level, raising concerns about the readiness of Vietnam’s education sector as it moves toward bilingual instruction and global integration.
The study, conducted by the city’s Department of Education and Training, assessed nearly 50,000 teachers across the public school system, including 4,700 English teachers. It found that only 41% of surveyed teachers reached the B1 level on the Common European Framework of Reference for Languages (CEFR), the minimum standard required for university graduates under Vietnam’s 2020 Education Law. Another 28% reached B2 level, while 31% fell below the B1 benchmark.
English Skills Lag Behind Educational Reform Goals
The six-level CEFR framework ranges from A1 (Beginner) to C2 (Proficient). B1, defined as “intermediate,” indicates a person can manage everyday situations and basic conversations, especially in travel or work-related contexts. Falling below this level suggests a lack of independence in using English in practical scenarios.
The city’s education authority emphasized that the survey was not conducted for ranking or salary purposes, but to gain an accurate overview of the teaching workforce’s language proficiency. The results will be used to design future training and policy interventions aligned with the government’s broader education reform roadmap, which includes the ambition to gradually make English a second language in Vietnamese schools.
Breakdown by School Level and Subject Area
The survey revealed relatively consistent proficiency levels across school types:
Elementary and Secondary Schools: Around 30–33% of teachers scored below B1, 38–43% were at B1, and 27–29% reached B2 or higher.
High Schools: A smaller proportion (30%) fell below B1, while 45% achieved B2 or C1. Notably, no high school teacher reached C2 level—the highest on the CEFR scale.
Significant disparities also emerged between English teachers and those teaching other subjects:
English Teachers: 8% achieved C2, and 45% reached C1.
Among Non-English Teachers: None attained C2, and only 2% were at C1, indicating a major skills gap.
Data Classification for Accuracy
To ensure reliability, the Department of Education and Training grouped the data into three categories—reliable, moderately reliable, and data lacking sufficient information—based on the consistency between teachers’ self-assessments and test results. The most dependable results showed a more concerning picture, with 31% scoring below B1 and just 28% reaching B2.
The test itself was administered online over 90 minutes and measured listening, reading, and writing skills, using materials developed by the University of Cambridge English Testing Council.
Next Steps: Training, Self-Study, and Overseas Study
Nguyen Van Hieu, Director of the Ho Chi Minh City Department of Education and Training, stated that the results would be used to guide upskilling initiatives for teachers. Those needing improvement can select appropriate training formats or self-study methods. Meanwhile, teachers with strong English proficiency and a desire to teach subjects in English may be offered opportunities to study abroad.
The survey marks an important first step in addressing language barriers within Vietnam’s public education system and aligns with national goals to better equip the country’s youth for a globally competitive environment.
Vietnam’s tourism sector has experienced a robust start in 2025, welcoming over 7.67 million international visitors between January and April, marking a 23.8% increase compared to the same period in 2024 .
Top Source Markets
China led the influx with approximately 1.95 million arrivals, accounting for 25.4% of total international visitors. South Korea followed with 1.58 million arrivals (20.6%), while other significant markets included Taiwan (440,000), the United States (323,000), and Japan (280,000). Notably, arrivals from China surged by 56.7% year-on-year, and Japan saw an 18.9% increase .
European Market Growth
European countries benefiting from Vietnam’s unilateral visa exemption policy showed steady growth. The UK experienced a 20.7% rise in visitors, France 24.7%, Germany 18.8%, Italy 32.6%, and Spain 12.9%. Russia recorded a remarkable 110.9% increase, becoming the largest European source market with over 166,000 arrivals during the four-month period .
Transportation Modes
Air travel remained the predominant mode of entry, with 6.59 million visitors arriving by air, representing 85.9% of the total and a 27.0% year-on-year increase. Land arrivals accounted for 924,900 visitors (12.0%), up 7.9%, while sea arrivals totaled 158,300 (2.1%), reflecting a 4.5% rise .
Strategic Initiatives
The Vietnam National Authority of Tourism plans to implement seven major international promotional campaigns in 2025, aiming to attract between 22 and 23 million international arrivals this year . These efforts are part of a broader strategy to position Vietnam as a leading global tourism destination.
With sustained growth and strategic initiatives, Vietnam’s tourism industry is poised for a strong performance in 2025.
Vietjet and Qazaq Air Launch Joint Airline Brand ‘Vietjet Qazaqstan’ at Kazakhstan–Vietnam Business Roundtable
Astana, Kazakhstan – Vietjet and Kazakhstan’s Qazaq Air officially announced the launch of a new joint airline brand, Vietjet Qazaqstan, during the Kazakhstan–Vietnam Business Roundtable on Tuesday. The high-level event was held in the presence of Vietnamese Party General Secretary To Lam, who is currently on a state visit to Kazakhstan.
As part of the announcement, Vietnam’s Ministry of Finance granted a Foreign Investment Registration Certificate to Aviation Holdings, a Vietjet subsidiary, allowing it to acquire a strategic equity stake in Qazaq Air. The two carriers will jointly develop and operate Vietjet Qazaqstan, leveraging Qazaq Air’s existing domestic platform and Vietjet’s low-cost carrier expertise.
Vietjet Qazaqstan is expected to become a strategic air bridge linking Kazakhstan with Vietnam, Southeast Asia, and key global aviation hubs. With a planned fleet of at least 20 Boeing 737 aircraft, the new airline will significantly expand both domestic and international connectivity, helping meet the rising travel demand in Central Asia.
The initiative is also expected to contribute to Kazakhstan’s socio-economic development, creating thousands of high-quality jobs and fostering growth in tourism, trade, and logistics across the region.
At the same event, Vietjet Qazaqstan and Boeing signed a Customer Services General Terms Agreement, laying the groundwork for long-term technical collaboration. Boeing will provide the new airline with comprehensive support, including software solutions, spare parts, pilot and engineer training, and aircraft maintenance and upgrades, ensuring safe and efficient operations of the future 737 fleet.
Qazaq Air, founded in 2015, is Kazakhstan’s regional airline operating a fleet of modern De Havilland Dash 8-Q400 turboprop aircraft. It currently connects key cities across the country, including Astana, Almaty, Shymkent, and border regions.
This move follows Vietjet’s successful expansion model in Thailand, where its joint venture, Vietjet Thailand, has grown to become one of the country’s leading low-cost carriers.
The establishment of Vietjet Qazaqstan underscores Vietjet’s growing regional ambitions and aligns with Vietnam’s broader strategy to deepen economic ties with Central Asia.
Hanoi, Vietnam – For over two decades, Google has been the undisputed leader of internet search. But that dominance is now facing a serious test from a new breed of AI-powered engines, with OpenAI’s ChatGPT at the forefront of this challenge.
Behind the scenes, Google has been growing increasingly concerned over the rise of generative AI platforms that can provide instant, conversational answers to user queries — often without the need to click through multiple search results. According to sources close to the company, these concerns have been mounting for at least two years, prompting internal reorganizations, rushed product rollouts, and strategic shifts to defend its core business.
ChatGPT: A New Way to Search
When OpenAI launched ChatGPT in late 2022, it quickly captured global attention with its ability to generate coherent, detailed, and contextually accurate responses. Users found that instead of typing keywords into Google and sifting through links, they could simply ask ChatGPT a question — and get a straight answer in seconds.
This shift in user behavior poses a real risk to Google’s lucrative advertising-based search model. With fewer people clicking on sponsored links, Google’s ad revenue — which makes up more than 80% of its total income — could take a significant hit.
Google’s Response: Innovation and Urgency
Google hasn’t been sitting still. In response to the AI threat, the company accelerated its AI initiatives, launching Bard (now rebranded as Gemini) and embedding more AI features into its search engine. Sundar Pichai, CEO of Google’s parent company Alphabet, acknowledged in early 2024 that generative AI represents “the next wave of computing” — and a key battleground for the future of the internet.
Internally, Google has also ramped up AI talent recruitment and restructured its teams to focus more aggressively on AI development. Still, catching up with OpenAI’s rapid momentum remains a challenge.
Implications for Users in Vietnam and Beyond
For internet users in Vietnam and Southeast Asia, this AI shift could reshape how people interact with the web. Instead of typing queries in English or Vietnamese and sorting through dozens of links, users may increasingly turn to conversational AI tools for instant summaries, travel tips, financial insights, or even legal advice.
Vietnamese startups, marketers, and businesses that rely on Google search visibility may also need to adapt their strategies as AI becomes a bigger part of the user journey. Search engine optimization (SEO) may soon give way to AI optimization — tailoring content not just for Google’s crawlers, but for AI engines that summarize and present information directly.
The Road Ahead
The battle for the future of search is only just beginning. While Google remains the dominant player, the rise of ChatGPT and other AI models has introduced real competition for the first time in years. In this evolving digital landscape, innovation, adaptability, and a focus on user needs will determine who leads the next era of information discovery.
Stay informed with Vietnam Insider as we track how AI is changing the tech world — and what it means for Vietnam’s digital economy.
